Business both large and small, either with a full in-house marketing team or just “Sharon” from accounting trying to keep your marketing endeavors afloat, can benefit from working with a marketing agency. The right agency can act as an extension of your team. When you are able to partner with a team of branding wizards, content kings and queens, and data enthusiasts, you are given a competitive edge without breaking the bank.
The sole purpose of the ATTRACT phase is to turn strangers into visitors; essentially, you want to get your business on the map. The key to the inbound methodology is meeting the customers where they are, and that means that unlike outbound marketing, we need to speak to and craft a plan around a select target audience