Social Media Marketing
Social Media Marketing
We believe that #SocialMedia should be an integrated part of your business and digital marketing strategy. Capitalize on the power to reach - connect and influence an audience by leveraging the power of conversations.
What
What
What Is Social Media Marketing?
Social media is a platform for people and businesses to connect and network. According to
Sprout Social -- it’s no longer just a communication channel, it’s an opportunity to create a real connection with your audience - and to future-proof your brand.
Social media marketing allows your business to create content that humanizes your brand and allows your to connect with your ideal audience in real time.
Why
Why
Why Do I Need Social Media Marketing?
Just like market share for a business, social media gives your brand the opportunity to increase your "share of voice". Regardless of your business and industry, your audience wants to hear from not only your brand, but your leadership team too.
Consumers demand transparency, and prefer to spend their hard-earned dollars with brands they connect with on a personal level. Social media gives you that opportunity by providing a platform to humanize your brand and connect with your audience in real time.
How
How
How Will Social Media Marketing Help My Brand?
You’ve probably heard the saying, “the best marketing is through word of mouth”, because people tend trust the opinions of their peers rather than a corporation.
Consumers trust what they read on social media more so than any other outlet online, so keep your competitive edge by becoming a part of those conversations.
Social Media Marketing Services
Strategy Development
Every business is unique, so every social strategy needs to be approached uniquely, too. To succeed on social media, it's important to lay a strong foundation for a robust social ecosystem. We'll work to:
- Custom Channel Strategy
- Audience Identification
- Establish A Brand Voice And Posting Cadence
- Create Guidelines To Ensure Consistency
Social Listening
How does your audience feel about you, and your competitors?
We use social listening and data to understand the sentiment toward your brand and its competition. Doing so will allow us to identify content gaps and strategically increase your share of voice in the marketplace.
Content & Creative
Images are used to attract viewers, and the accompanying content is what strengthens trust and relevancy among your audience. We focus on uniting both elements to ensure your brand stands out from the noise.
- Static Creative & Photography
- Video
- Infographics
- Brand Guidelines To Ensure Consistency
- Engaging & Relevant Content
Data & Insights
We were always taught "You cannot manage what you can't measure".
Tracking and understanding both the micro & macro trends of your social content helps inform and optimize the strategy. More than measuring "likes", we go deeper by dissecting the content that drove the action and building on that momentum.
Build a following with Social.
Digital Radar enables brands to reach and influence their ideal audiences in authentic and quantifiable ways. We create and deploy strategies that give our clients visibility in a crowded space by providing unique content and value for their ideal audiences.
Need Social Media Answers?
Get answers to your toughest social media questions and challenges by talking to one of our team members today:
+1-937-701-0187hello@digitalradar.agencyOhioArizona
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Digital Marketing is the most powerful force in business today. Digital Radar believes that great marketing is built off of solid data which authentically connects people and brands in unexpected ways.
